Welcome to Rally Art

Rally Art Organization specializes in providing innovative events for the premium automotive and motorsport industries. We create one-of-a-kind events that engage and entertain your guests, resulting in a personal connection with your brand. In a world that is overloaded with brands vying for your customers’ attention, our emphasis on hands-on customer participation and excitement creates long-lasting emotional impact and brand connection.

Using a collaborative process, we engage the culture of your brand, target market, and key message. We then use our industry expertise, talent pool and passion to create truly engaging events that will define the next level of your brand.  Our goal is to accommodate your every need and exceed your expectations, every time.

We aren’t the biggest player in the market, but we are the most passionate and creative. RAO is headquartered in Steamboat Springs, Colorado, and has orchestrated hundreds of events throughout North America and select international locations. Our group doesn’t just understand participant lifestyles and create cutting-edge events; we live the lifestyle every day. Simply put, we love our work.


Fact Sheet

  • With over thirty years in the industry, our experience and contacts run deep.
  • We are not just another impersonal industry giant, nor will we ever be. We are a focused, creative, energetic, and conscientious group with the highest standards. We prefer to work with those who are as proud and passionate about their product as we are.
  • Decades in the industry doesn’t mean we follow old traditional models. Our programs are in touch, cutting edge and typically create industry trends rather than follow them.
  • RAO’s professional driving staff is the best in the business. There are many adequate drivers in the automotive industry, but superb driving skill alone doesn’t even come close to meeting the standards required to join this exclusive team.
  • We are proud to offer unparalleled logistics support which provides a consistent look, level and feel of quality every time. We own, and maintain to the utmost standards, almost every piece of state-of–the-art equipment required for our work. When outsourcing is necessary, we hold our partners to the most stringent standards of care and performance.

Partial Listing –

Media Introductions:

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Consumer Events:

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Dealer Sales Training:

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Instructional Programs:

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